Established in 2010, the Addis Foto Fest biannual is a photography festival that is directed by award winning photographer Aida Muluneh. Produced by Desta for Africa (DFA), the weeklong international festival is held in Addis Ababa, Ethiopia and features exhibitions, portfolio review, conferences, projections and film screenings. Through the participation of the continental and as well the international photography community our main objective is to support the development, dissemination and promotion of image from Africa.
Initially established as an NGO to address the lack of photography training in Ethiopia, Desta for Africa Creative Consulting (DFA) became a private limited company in 2010. Managed by award winning photographer and cultural entrepreneur Aida Muluneh, DFA is a creative production company, which provides creative consulting, photography services and cultural event planning for the local and international market. Utilizing various talents in Ethiopia, DFA is a capacity building company specifically geared towards elevating cultural production, media professions and image production throughout Africa. We aim to offer unique services to our customers who are looking for innovative and creative approaches to promoting their goods and services in the African and international market. In addition our main goal is to utilize culture and art to create self-sustainable opportunities to promote development in Ethiopia. For this reason, the word DESTA also stands for Developing and Educating Society Through Art, which also means happiness in the Ethiopian language Amharic.